Birmingham is the UK’s place to be this summer – and we’re looking forward to playing our own role in the Commonwealth Games celebrations.

EngageCraft Sales & Marketing Director Rupert Pratt has been invited to moderate a special panel discussion taking place on August 2nd at UK House. It’s part of a Sports Economy sector day organised under the umbrella of the DIT business and tourism programme being held on the sidelines of the Games.

Rupert will be chairing a high-level discussion addressing the role of technology in fan engagement innovation. He’ll be joined by friends and colleagues from fellow game-changing UK businesses including LiveWire Sport, Filmily and Dizplai to explore fan engagement as an essential driver of audience growth and new revenues in a changing sports economy.

This invitation follows EngageCraft’s participation in the DIT’s sports economy trade mission to the USA earlier this year. It comes as we embark on a new phase of growth, following our acquisition, and in a new era of fan-centric revenue generation in sports!